Precept shows the way for Polestar

The Precept luxury saloon, which was planned as a concept for the ill-fated 2020 Geneva motor show and then confirmed for production in September last year, gives a clear sight of Thomas Ingenlath’s ambition for his new marque.

Its exterior is the best expression yet of what Ingenlath describes as Polestar’s guiding design principles: “super-precise geometric shape with a soft, sculptural body”.

The Precept is a pillarless saloon similar in length to the Mercedes-Benz S-Class, with a graceful panoramic roof. This is made longer by the fact that the rear structure, which would normally provide space for a rear window, has been moved rearwards (cameras provide rear vision) yet still allows for a huge rear hatch.

Whereas conventional cars have a radiator grille, the Precept has a ‘smart zone’ with mounts for forward-facing cameras and radar equipment. “It replaces breathing with seeing,” says Ingenlath.

The interior employs light and durable materials made variously of recycled plastic bottles, reclaimed fishing nets, cork from discarded wine-bottle stoppers and woven flax materials. Ingenlath’s summary is typically eloquent: the Precept replaces “dystopian brutalism with sophisticated, high-tech minimalism”.

The fascia is dominated by a huge and uncluttered touchscreen that has been designed to minimise distraction, with easy-to-use icons that grow in size as your hand approaches.

Believed to be the fourth model in Polestar’s line-up after an SUV that’s set to launch next year, the Precept is expected to be revealed in production form by 2024.

Thomas Ingenlath on…

Why the world needed yet another car brand

“It’s arrogant to suggest that we’ve achieved everything with the brands we already have. And we can’t let other regions – the US and China, principally – be responsible for everything that’s new. We’re certain that it’s possible to build a brand that will have its own space.”